Bringing Brands to Life Online.
A showcase of website projects where strategy, design, and messaging align to drive engagement.
I've led content strategy, website development, and UX optimization for nonprofits, advocacy organizations, and professional services firms. My work spans site architecture, web copy, SEO, and ongoing WordPress management - always focused on making the site work as hard as the organization behind it.
All brand names, logos, and screenshots are property of their respective organizations and shared for portfolio purposes only.
Planned Parenthood of Michigan: Developed web copy and UX content for Planned Parenthood of Michigan, including education and outreach pages, calls to action, and community engagement sections. Focused on clear, accessible language that balanced institutional credibility with warmth and approachability.
Denison Consulting: Led a full website redevelopment including content strategy, page architecture, SEO optimization, and all web copy. Managed the project from wireframe through launch on WordPress/WP Engine.
The Resourced Therapist: Developed site copy, page structure, and brand messaging for a therapy-focused resource platform.
ACLU of Michigan: Contributed web content and branding materials for the ACLU of Michigan in support of the 2017 Lawyer's Summit, including event-related pages and promotional assets. Copy balanced the organization's advocacy voice with practical, action-oriented messaging for volunteer lawyers and law students.
