Hi, I'm Nellie Wetzel - a marketing and communications professional.

I help organizations tell stories that move people to act. Over the past decade, I've led brand strategy, content development, and campaign execution for B2B consulting firms, nonprofits, and advocacy organizations. I do my best work when the mission matters.

What I do:

Brand strategy and positioning / Content development and storytelling / Campaign copywriting (email, social, web) / Website design and optimization / Editorial and copyediting

Recent results:

  • 116% LinkedIn follower growth through targeted content strategy.

  • Campaign storytelling that contributed to 14% organic revenue growth and a drop in client attrition from 20%+ to under 10%.

  • Regional ad campaigns for fair housing awareness across Michigan.